Monday, June 4, 2012

Anja Rubik Presents: Erotic Magazine

Arizona Muse, Liya Kebede and Abbey Lee Kershaw are just a few of the top models who agreed to take part in Anja Rubik’s erotic magazine.

The new mag features 300 pages of amazing fashion production photographed by the world’s best female photographers. Anja Rubik presents, “25” Magazine.

In 2009 top model Anja Rubik debuted “25” magazine. This year, during the Cannes festival, Rubik and her husband, Sasha Knezevic, relaunched the magazine, dedicating its first issue to the art of erotica. Throughout the creative process, Rubik was inspired by the style of 70s issues like “Viva,” and the aesthetics of “Penthouse” and “Playboy” magazines.

The new “25” is not a sleazy or girly magazine; on the contrary, it pays homage to females in the fashion industry. It is a huge fashion production that includes 300 fashion photographs without any ad campaigns. All the photographs in the magazine were taken by incredibly talented female photographers, among them Annie Leibovitz, Inez van Lamsweerde, Corrine Day, and Ellen von Unwerth.

In order to make “25” even more outstanding, Rubik gathered a few of her fellow top models to pose nude and be a part of the new phenomena. Arizona Muse and Liya Kebede said yes to Rubik’s fashion project, and Abbey Lee Kershaw also agreed to be in the video and a teaser for the renewed magazine.

"25 is basically directed toward very strong-minded, ambitious women, who are very comfortable with themselves and their sexuality,” Rubik told models.com. “I was thinking a lot recently and looking how sex, nudity and bodies are approached nowadays. Erotica kind of disappeared. The way we approach sex is either really prude or very vulgar".

Although there is a lot of nudity in the new “25,” Rubik emphasizes that it also includes a lot of fashion. “The stylists had a lot of liberty to play around with clothes, and there was no list of credits they had to follow or anything like that," said the top model, who is very thrilled to be on the other side of the camera for a change.
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